About Sift
Sift is a fraud prevention platform for online businesses. It looks at customer activity in real time to stop payment fraud, account takeover and fake account creation.
What it does
Sift scores activity across the customer journey and flags risky events as they happen. Fraud teams can review cases, investigate users and see alerts for unusual spikes, such as a sudden rise in transactions from one card range or a surge in new account sign-ups. AI agents are offered to help review cases and keep workflows tuned.
Key features
- Real-time risk scoring across the customer journey
- Protection against payment fraud
- Account takeover and fake account detection
- Alerts for sudden activity spikes
- AI agents for case review and investigation
Who it's for
Sift suits fraud, risk and payments teams at digital businesses such as marketplaces, subscription services and online platforms. It is most useful for companies with enough transaction volume that manual review can no longer keep up.
Pricing and good to know
Plans are arranged through the company's sales team or a demo. Ask how the product fits with your existing payment and login setup before rollout, since fraud rules need tuning to your own traffic. Teams should also plan how alerts will be reviewed and by whom.
Highlights
- Scores risk in real time across customer activity
- Detects payment fraud and account takeover
- Flags fake account creation
- Alerts on sudden spikes in activity
- AI agents that help review fraud cases
