
About Omnisend
Omnisend is an email and SMS marketing platform built for ecommerce stores. It includes prebuilt automations and reports aimed at online sellers.
What it does
You can send email and SMS campaigns together or separately, using brand assets saved once for reuse. Automations cover welcome series, abandoned carts and post-purchase messages. AI tools help write copy, choose send times and build segments from behaviour and purchase history. Branded forms and popups collect emails and phone numbers, and reports show sales and engagement for each campaign.
Key features
- Email and SMS campaigns
- Automation for welcome and abandoned cart flows
- AI copy and send time suggestions
- Segments by behaviour and purchases
- Branded signup forms and popups
Who it's for
Omnisend suits ecommerce stores, Shopify and WooCommerce merchants and direct-to-consumer brands. It fits businesses that want email and SMS in one tool with a clear path for data migration.
Pricing and good to know
Omnisend has a free plan to start, and the site notes that no credit card is needed. Paid plans depend on contact numbers and features. The company offers a migration service from other platforms, and it says the migration is free. Check how SMS costs apply in your region before sending large campaigns.
Highlights
- Email and SMS campaigns
- Automation for welcome and abandoned cart flows
- AI copy and send time suggestions
- Segments by behaviour and purchases
- Branded signup forms and popups












