About commercetools
commercetools is an enterprise commerce platform for online stores, B2B sales channels and marketplaces. It is built as a set of APIs that development teams use to build their own storefronts.
What it does
The platform lets large companies run webshops, in-store experiences and wholesale sales from one commerce engine. Teams set pricing, product data and workflow rules in one place. The company also describes support for AI agents as a sales channel, alongside shopping apps and marketplaces.
Key features
- Headless commerce with APIs for custom storefronts
- One setup for both B2C and B2B sales
- Rules for pricing, compliance and workflow logic
- Support for in-store and shopping app channels
Who it's for
Large retailers, manufacturers and B2B companies with complex product catalogs and several sales channels. It fits development teams that want to design their own storefront instead of using a fixed template.
Pricing and good to know
The platform is aimed at enterprise customers, and the scope of each project affects its cost. Setup is a bigger job than a basic online shop builder, so plan time for integration work. Check the company's site for current details before you start a project.
Highlights
- Headless commerce with APIs for custom storefronts
- One setup for both B2C and B2B sales
- Rules for pricing, compliance and workflow logic
- Support for in-store and shopping app channels
