About Bitly
Bitly is a link management service for creating short URLs and QR codes. It also tracks each click and scan, so you can see what gets attention.
What it does
Users create short links, often with custom back-halves, and share them on social media, in email or on print. Dynamic QR codes let you change the destination later without printing a new code. Analytics show clicks and scans by link, channel and location, with weekly trends to compare. Redirects can route visitors differently by country, region, device or platform, which helps when one link serves several audiences.
Key features
- Short links with custom back-halves
- Dynamic QR codes you can edit later
- Click and scan analytics by channel
- Redirects by country, device or platform
- Real-time performance for each link
Who it's for
Marketers, social media managers, event teams and businesses that print QR codes on packaging, signs or flyers.
Pricing and good to know
Bitly has a free plan with a monthly limit on new short links, and clicks on those links are unlimited. Paid plans add more features, and the pricing page lists them. Check that page to see which QR code and analytics features your plan includes before you print codes that you plan to keep in use for a long time.
Highlights
- Short links with custom back-halves
- Dynamic QR codes you can edit after printing
- Click and scan analytics by channel and location
- Redirects by country, region, device or platform
- Weekly trends for each link
